Sponsorship Terms and Conditions
Google Cloud
Next ’26 Sponsorship Terms and Conditions
Event Rules:

Company hereby agrees to participate as a sponsor of the Event or Events pursuant to the Exhibitor Resource Center (“ERC”) Rules (the “Rules”), including the Code of Conduct, which will be made available to Company by Contract Manager prior to the Event, and the privacy statement at https://policies.google.com/privacy, including any subsequent amendments made by Google to the Rules or privacy statement, which are hereby incorporated by reference. In the event of a conflict between the Rules and this Contract, the Contract shall take precedence. Google and Contract Manager, and their respective agents and representatives reserve the right to make changes to the Event, including, without limitation, dates, times, location, or digital platform. Contract Manager shall make commercially reasonable efforts to notify Company of any such changes within a reasonable timeframe; provided, however, that in no event shall Contract Manager, Google or any of their respective employees, officers, directors, affiliates, or agents (collectively, “Conference Parties”) be liable for any damages arising from such changes or notice. Google and/or Contract Manager reserve the right to suspend or terminate Company’s participation in the Event upon a significant failure to comply with the Rules that are not reasonably or cannot reasonably be cured in a prompt manner, or upon a material breach of this Contract, or if it is determined in Google and or Contract Managers sole discretion that the sponsors product or participation in the Event do not align.

Compliance:

Company represents and warrants that it will comply with all applicable federal, national, state, provincial and local laws, and regulations. Company acknowledges that Contract Manager, Google and Google Cloud Contractors and the Venue may be governed by the provisions of applicable union contracts in effect among Contract Manager, Google, Google Cloud Contractors, the Venue, and various labor organizations. In furtherance and not in limitation of the foregoing, with respect to its performance under this Contract and participation at the Event, Company must be in full compliance with the Americans with Disabilities Act. Additionally, Company will comply with all applicable data protection and privacy laws, including any relating to direct marketing by electronic means, in respect of personal data obtained from Contract Manager, Google, and/or from individuals attending the Event. It is the responsibility of Company to obtain consent to the sending of marketing communications to attendees of the Event who provide Company with contact information via badge scans, click-through or other electronic means as part of the Event. Company agrees to obtain legally adequate consent that covers any communication methods Company intends to use for marketing (e.g., email, SMS, telephone, fax) and complies with applicable law. Company agrees not to use for marketing purposes any personal data Google or Conference Manager makes available to Company (e.g., via a conference portal) or that Company obtained from scanning badges, unless Company obtained the necessary consent. Company also agrees to act promptly on any requests from individuals to opt out or unsubscribe from further marketing communications from Company.

Data Protection:

To the extent that Company controls or processes personal data of individuals located in the European Union, and as otherwise required, the rest of this Section 9 will apply. Company shall comply with all applicable laws that relate to data protection, privacy, the use of information relating to individuals, and or the information rights of individuals including, without limitation the Privacy and Electronic Communication (EC Directive) Regulations 2019, the General Data Protection Regulation ((EU) 2016/679)) and any relevant national laws implementing Directives 95/46/EC, 2002/58/EC7 97/66/EC and 2016/679 all as amended or replaced from time to time. If Company collects any personal data (by whatever means), it agrees that it will act in the capacity of data controller and shall at the minimum: i) provide the data subject with an email obtaining consent before their personal data is added to any marketing databases; and ii) ensure that it provides the data subject with reasonable privacy notice in relation to the processing of personal data. Company is solely responsible for ensuring compliance with applicable data protection requirements, and for obtaining any required consents from its agents, employees, contractors, customers, prospects or invitees. For the purposes of this clause the terms “data controller”, “personal data”, “process”, “processing” and “data subject” shall have the meanings prescribed under the General Data Protection Regulation ((EU) 2016/679)).

Close