Experience AI at Next

If you’re into AI, Next is the place to be. From live-fire labs to stress-testing agents in the Security Sandbox, get under the hood of the latest and greatest in AI.

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Join our AI sessions

Take part in our sessions on topics like driving business value with AI agents, deploying AI across your business, and improving your customer service with AI – and get help solving some of your organization’s biggest challenges.

Breakouts
Build production-ready agents on Google Cloud: An opinionated guide for architects and CTOs
BRK2-091 • Gemini, Vertex AI, Agents
schedule August 29 • 7:50 AM - 5:31 PM
location_on Michelob ULTRA Arena
Breakouts
What's new with Gemini from Google DeepMind
BRK2-084 • Gemini, Vertex AI, Agents
schedule August 29 • 7:50 AM - 5:31 PM
location_on Michelob ULTRA Arena
Breakouts
Building without boundaries: Unifying vibe coding and production with Vertex AI Studio and MCP
BRK2-107 • AI, Vertex AI, Agents
schedule August 29 • 7:50 AM - 5:31 PM
location_on Michelob ULTRA Arena
Breakouts
A deep dive into governance, security, and compliance for Gemini Enterprise
BRK3-024 • Gemini, Security, Agents
schedule August 29 • 7:50 AM - 5:31 PM
location_on Michelob ULTRA Arena
Breakouts
Creativity unfolded: Mastering the GenMedia models
BRK1-057 • AI, Gemini, Vertex AI
schedule August 29 • 7:50 AM - 5:31 PM
location_on Michelob ULTRA Arena
Breakouts
From prototype to production: Hard-won lessons for advanced, reliable, and secure agents learned from 70+ deployments
BRK2-095 • Gemini, Vertex AI, Agents
schedule August 29 • 7:50 AM - 5:31 PM
location_on Michelob ULTRA Arena
Breakouts
Agent context engineering for production
BRK2-098 • Gemini, Vertex AI, Agents
schedule August 29 • 7:50 AM - 5:31 PM
location_on Michelob ULTRA Arena
Breakouts
Generative UI for any agents, anywhere: A2UI, AG UI, MCP Apps and more
BRK2-094 • Gemini, Vertex AI, Agents
schedule August 29 • 7:50 AM - 5:31 PM
location_on Michelob ULTRA Arena
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Learn from leading AI experts

From sessions on distributed systems to the next generation of AI hardware, we’re bridging the gap between deep-tech research and the real-world problems you face today. Join the conversation with global experts and get the insights you need to lead your industry’s evolution.

Thomas Kurian
Thomas Kurian
CEO
Google Cloud
Googler
David Thacker
David Thacker
VP of Product
Google DeepMind
Googler
Amin Vahdat
Amin Vahdat
SVP and Chief Technologist, AI and Infrastructure
Google
Googler
Mark Lohmeyer
Mark Lohmeyer
VP & GM, AI and Computing Infrastructure
Google Cloud
Googler
Yulie Kwon Kim
Yulie Kwon Kim
VP of Product, Google Workspace
Google Cloud
Googler
Michael Gerstenhaber
Michael Gerstenhaber
VP of Product Management for Agents, APIs, and Vertex
Google Cloud
Googler

Drive real-world results

Want to make your operations run smoother and boost productivity? Google Cloud AI solutions, backed by Google DeepMind and our partners, can help you reach your goals.

Build AI apps and agents at scale

Discover Gemini Enterprise, the new front door for AI in the workplace. Learn how to create, share, and run custom AI agents that can help you scale and stand out from your competitors – all in one platform.

Innovate faster with Vertex AI

Turn your ideas into production-ready reality, faster, with Vertex AI. Build, deploy, and scale elite models with the same infrastructure that powers Google, and unlock the full potential of AI. 

Deliver agentic customer experiences

Stop making your customers do the heavy lifting. Gemini Enterprise for Customer Experience uses multimodal agents that actually “reason” through intent – from building custom carts to resolving complex claims. Think of it as a 24/7 digital concierge that knows your inventory as well as it knows your customers.

Wave generic AI goodbye

Create custom, autonomous agents grounded in your company data using Vertex AI Agent Builder. Whether it’s a customer support bot that actually solves problems or an automated researcher connected to your internal systems, this is the engine for building bespoke AI applications that take action on your behalf.